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Elements and Performance Criteria

  1. Clarify design requirements
  2. Generate and assess ideas
  3. Conduct research and experimentation
  4. Produce draft design specifications
  5. Finalise design specifications

Required Skills

Required skills

communication teamwork and literacy skills sufficient to

interpret creative concepts and briefs

prepare design specifications

present design ideas for discussion and feedback from team members

clearly and concisely document specifications for the design of animation and digital visual effects

work collaboratively with other members of a production team

negotiate amendments and additions to design specifications

initiative enterprise and creativity in the context of

developing original innovative and creative approaches to designing animation and visual effects

experimenting with techniques to achieve desired visual effects

extending creative boundaries for self and audience

thinking laterally when developing concepts

undertaking background research to inform design projects

maintaining design integrity

finding ways to minimise the effect of technical constraints

finding creative solutions to problems identified during the process of designing animation and visual effects

locating and using resources to broaden own creative experience

technical skills sufficient to use standard word processing spreadsheet and presentation software in the context of preparing design and technical specifications

learning in the context of improving performanceproduct through selfreflection and reworking after feedback

selfmanagement skills sufficient to

meet deadlines

provide appropriate and timely documentation

Required knowledge

industry knowledge including

roles and responsibilities of project team members in the relevant industry sector

sound understanding of the relationship between the technical and creative aspects and requirements of productions for which animation and digital visual effects are being designed

issues and challenges that arise in the context of designing animation and digital visual effects

principles and techniques of animation layout and composition

screen principles

principles of visual design and communication

colour theory line dimension depth and their application on the screen

drawing techniques including drawing to scale

formats and techniques for documenting the design of animation and digital visual effects

OHS standards as they relate to working for periods of time on computers

intellectual property rights and copyright clearance procedures

Evidence Required

The Evidence Guide provides advice on assessment and must be read in conjunction with the performance criteria required skills and knowledge range statement and the Assessment Guidelines for the Training Package

Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit

Evidence of the following is essential

design specifications for animation and digital visual effects that

are well documented and clearly presented

supported by appropriate research

meet production requirements

ability to work effectively as a member of a production team

effective verbal presentation skills

Context of and specific resources for assessment

Assessment must ensure

practical demonstration of skills through the design of animation and digital visual effects for at least two projects

access to project briefs on which designs can be based

access to appropriate learning and assessment support when required

use of culturally appropriate processes and techniques appropriate to the language and literacy capacity of learners and the work being performed

Method of assessment

A range of assessment methods should be used to assess practical skills and knowledge The following examples are appropriate for this unit

direct questioning combined with review of portfolios of evidence and thirdparty workplace reports of onthejob performance

evaluation of designs for animation and visual effects documented by the candidate and their effectiveness in terms of meeting production requirements

observation of a candidate presenting their designs to team members and explaining how it meets requirements

Guidance information for assessment

Holistic assessment with other units relevant to the industry sector workplace and job role is recommended for example

BSBDESA Manage design realisation

BSBDES601A Manage design realisation

BSBCRTA Originate and develop concepts

BSBCRT501A Originate and develop concepts.


Range Statement

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.

Production documentation may include:

animatics

brief

script

shot list

storyboard

technical specifications.

Design projects may include

animation and/or digital visual effects for:

films

television productions

commercials/advertisements

games

e-learning resources

websites

mobile phones

promotional/informational videos/DVDs

digital simulations

virtual worlds.

Factors may include:

audience/user

availability of personnel

availability of resources

available budget

complexity of project

expectations of producers and/or directors

intellectual property

need to attract finance

production schedule

production values

technical parameters, including:

technology constraints

console

platform

bandwidth

memory/RAM

HDTV

timelines.

Relevant personnel may include:

animators

clients.

compositors

designers

director

director of photography

head of department

producer

supervisor

technical director

writers

other technical/specialist personnel.

Research may include:

contacting historical or other special interest associations

reading newspapers books and other reference material

reading software manuals

searching the internet

talking and listening to experts

watching documentary material.

Aspects of content may include:

cultural considerations

historical period

style of production:

comic

dramatic

fantasy

educational/instructive

informational

promotional.

Target audience characteristics may include:

computer literacy

demographics, e.g.:

age

gender

education

occupation

location

cultural background

hobbies

interests

internet literacy

language, literacy and numeracy

personas

specific needs - physical or psychological.

Techniques may include:

2D animation

2D graphics and paint

3D models and animation

compositing.

Design specifications may include:

content inventory

diagrams

flow charts

illustrations

maps

models

plans

resource issues

sample animation elements

sketches

storyboards

technical drawings

technical specifications

video clips

wire frames.